Adel Professional | Blog

Sienna X tanning models 08/08/2022

Why we love Sienna X Tan

It’s a multi award-winning professional tanning brand. It’s adored by clients and beauticians alike. It’s a champion of innovation with an emphasis on inclusivity. Yep – it’s Sienna X, and it’s now available at Adel Professional! Sienna’s owner and founder, Nicky Matthews, first started out in the glamorous life of cabin crew. But after her family began to grow, she left the trolley and the travel behind her and found her feet in mobile spray tanning. And boy, are we glad she did! Loving the flexibility of mobile tanning but... Read More

Adel Academy Multi Method Hair Extensions Training Course 21/07/2022
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Get the low-down on hair extension training

Are you thinking about adding another string to your hair salon’s bow? If so, there’s nothing hotter right now than hair extensions. After the dip in demand during the pandemic, recent uptake in hair extensions services and a boom in celebrity trends means the global hair extensions market is forecast to reach $3.43 billion USD by 2028!* So versatile – and let’s not forget, profitable – hair extensions are no longer just about adding length; these little strands of magic instantly volumise, thicken, texturise and enhance any hair type, from... Read More

Kaeso Beauty Vitamin C Skincare collection lifestyle 14/07/2022

The Perfect Vitamin C Facial by Kaeso

Vitamin C has fast become one of the trendiest skincare actives, taking the spot of second most searched for skincare ingredient in 2021.* Buy why all the hype? Put simply, Vitamin C is quite the all-rounder. You probably already know that it’s one of the best vitamins for skin brightening, but this wonder ingredient has a whole host of other tricks up its sleeve, including: Improving hydration Reducing redness Fading hyperpigmentation Promoting collagen production Reducing dark circles Healing wounds What’s more, Vitamin C is suitable for most skin types, so... Read More


Top Vegan Hair Products This Summer

There’s no denying that demand for cleaner, greener vegan hair products in the UK has soared over the past few years. What started as a niche market has grown to make up a sizeable chunk of the professional hair care, colour and beauty industry. From environmentally conscious clients to those with skin sensitivities, offering a professional range of eco beauty products and hair care is an absolute must. Struggling to know where to start? Never fear! The Adel Team has compiled some of our absolute favourite vegan hair products that... Read More

Manicure and pedicure with purple nails 06/07/2022

Nailing the Perfect Mani and Pedi This Summer

Is your salon looking down the barrel of a long, successful season of endless manicures and pedicures? Well, we’ve got the best nail care tools to help you through! Here at Adel Direct, we stock all the nail tools and equipment you will need to keep your team moving fast and skilfully. We’ve also got a great line-up of after-care nail treatment products for your clients to maintain that perfectly-polished look well into their holidays.  So, let’s find out what the hottest movers and shakers are in the world of... Read More


Summer’s Best Gel Nail Polish

How many of your clients are counting down to summer, desperate to either get on a plane and go tropicana, or take off on a beachside staycation?  Thanks to Halo, you’ll have the perfect shade of gel polish ready to send them off in style.  It’s been a loooong winter and Halo’s putting an end to any drab and dreary feels with pops of mega colour that will put any client in a great mood. Known for their ultra-pigmented colour, easy application, resilience and ongoing shine, Halo is cruelty-free and... Read More

Rose & Caramel tan model on the beach 29/06/2022
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Introducing Rose & Caramel – professional tanning exclusive to Adel!

You know that giddy feeling you get when you have something special but you just can’t tell anyone? Well now we can! Here at Adel, we are so excited to announce that we are an exclusive stockist of Rose & Caramel professional tan! You’re bound to have seen this sensational tanning brand on social media, showcasing enviously gorgeous golden tans. Well lucky for you, you’ll now be able to pick up your favourite Rose and Caramel tan from your local store and online at Adel Direct. New to Rose &... Read More

Glitterbels Acrylic Nails rainbow flame nail art 15/06/2022

Hottest Trends for Acrylic Nails in 2022

What’s the best thing to come out of lockdown, you ask? For us, it’s got to be the incredible boom in stunning, super-creative acrylic nails. We can all remember the boredom, the doomscrolling, the wishing we could be in a beauty salon, or basically anywhere but our own living rooms! Clients literally spent months indoors with nothing to do but scroll on their phones, pinning and favouriting gorgeous beauty trends they could only dream of sporting in 2020. At the same time, beauticians have spent their time inventing, practising and... Read More

Halo Luxury Awaits Gel Nail Collection Main Image 01/06/2022

Holidays with Halo – Luxury Awaits in New Nail Gel Colours

How many of your clients are taking off for their first holiday in years?  Hair and beauty salons around the UK are booked as we all prepare for a long-overdue, sensational summer. Trim, tan, wax, manicure and pedicure – the preening list is long, and clients are loving the chance to luxuriate and be properly pampered ahead of take-off to Destination Bliss.  To time things perfectly, Halo has released a range of what we think are the most gorgeous, travel-inspired gel nail polish colours yet. The ‘Luxury Awaits’ collection has... Read More

Crazy Color Pink Bottles Lifestyle Group 25/05/2022

10 Reasons Professionals Love Crazy Color Hair Dye

‘Original and best since 1977’ – with a tag-line as bold as their colour results, it’s no wonder that Crazy Color hair dye is the UK’s number 1 vibrant hair colour brand! Booming into the industry in the midst of Britain’s punk rock explosion, Crazy Colour semi-permanent hair dye has always been synonymous with anarchy, free expression and individuality. And the amazing range just keeps on pushing boundaries. Crazy Color walks hand in hand with the LGBTQIA+ community and champions being ‘unapologetically me‘ – using expressive colour to break down... Read More