Experience true colouring versatility with the fantastic ASP PURETONE collection of dual-action, ammonia-free hair dye. A stunning range of intermixable shades, PURETONE ASP hair colour can be applied to dry hair for permanent hair colour results, or to towel-dried hair for natural, tone-on-tone colour results with no lift. As if that wasn't good enough, this innovative professional hair colour line is 100% vegan, utilising a 90% naturally-derived formula with caring Shea Butter and Argan Oil for supremely shiny results. Discover your new favourite ammonia-free hair colour today.
It's plain to see why A.S.P Affinage is one of the best professional hair colour brands in the UK right now! Leading pioneers of professional hair colouring innovation, ASP hair colour is created with your clients' haircare needs in mind. That's why ASP PURETONE boasts a gentle, natural formula that delivers stunning colour results with no compromise and zero damage. The PURETONE range also offers a choice of hair colour developers to suit your working style - get painting with the ultra-creamy PURETONE cream developer, or favour speedy bottle application with the liquid activator.