Schwarzkopf Goodbye Orange Shampoo 12/10/2021

Wave ‘goodbye’ to brassy hair with Schwarzkopf Goodbye Orange

Let brunette clients experience the same incredible clarity of colour as your blonde clients with new Goodbye Orange Shampoo from Schwarzkopf Professional. Following the success of the purple-pigmented Goodbye Yellow Shampoo, Goodbye Orange has been created to banish warmth from darker tones. Specifically formulated for medium brown to dark blonde bases, Goodbye Orange is a caring, vegan-friendly and sulphate-free cleanser infused with blue-green direct dyes that target and eliminate unwanted orange and red tones. The unique 4.5 pH formula helps the colour pigments to adhere to the hair quickly for... Read More

Serie Expert Metal Detox 23/09/2021

Metal Detox: How Does it Work?

You may never have thought about it before, but the very water you use in your salon could be impacting your colour, balayage, and lightening results. After 7 years of research, L’Oréal Professionnel have discovered that excess copper found in water can leave hair more prone to breakage during colouring and pre-lightening and can directly impact colour vibrancy. The level of metals found in the hair varies depending on water quality and hair porosity but, wash after wash, these metal particles can accumulate inside the hair fibre. While excess metal... Read More


Meet the New Look Serie Expert

The best-selling Serie Expert haircare range has been re-engineered with a modern new look! L’Oréal Professionnel have streamlined their haircare heroes to keep only the best of the best, resulting in a professional collection that offers an exclusive level of performance for every single hair type. Designed for pros, by pros, L’Oréal have worked extremely closely with expert scientists and hair artists to ensure premium haircare perfection, testing and selecting the very best performing technologies to provide supreme performance fore every service. The sleek new design doesn’t just look great... Read More

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Revive Your Colour with Wella Color Fresh Masks

Are your client’s after low-commitment colour that doesn’t cause damage or scrimp on vibrancy? If so, then new Wella Color Fresh Masks are the answer to their prayers! As hydrating as they are pigmented, the amazing Color Fresh Masks nourish and protect the hair while providing show-stopping colour results in just 10 minutes! Ideal for boosting colour between salon appointments or for those clients who love to switch up their looks, this latest solution from Wella is bound to have your clients coming back for more. Key Benefits Gentle Formula:... Read More

Introducing Elgon 21/07/2021

Brand Spotlight: Elgon

At Adel Professional, we’re thrilled to announce the launch of Elgon to our offering! A quality-led brand through and through, get to know more about Elgon and discover the fantastic range. Elgon’s History Founded in Milan in 1970 by renowned hairstylist, Domenico Caimano, Elgon boasts over 50 years of colouring expertise with a core focus on quality, creativity and innovation. Elgon’s story is made up of people, roots, and a passion for the industry, with a continued legacy as an Italian, family-run business. We support professionals all over the world... Read More



Discover OSMO X.POSED Looking for a professional, natural haircare line to introduce into your salon? Then look no further than new OSMO X.POSED – OSMO‘s first raw, uncovered, planet-aware capsule collection with sustainability at its heart. Renowned and loved by stylists, OSMO continuously evolves to keep up-to-date with ever-changing needs, and X.POSED is the latest result. Designed in response to the increasing demand for sustainable, ethical, and vegan haircare solutions, OSMO X.POSED champions a fantastic range of vegan-friendly, unisex haircare formulated with naturally-derived ingredients and housed in sustainable, recyclable packaging.... Read More

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Wella Colour Correction Guidance

As hairdressers and barbers prepare to reopen their doors, understanding the challenges that come from months of no salon visits is key! The Wella Education team have compiled a handy guide to typical colour correction services that colourists may have to face in the coming weeks.

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Spring Savings!

With spring finally attempting a breakthrough, we’re brightening up March with a fantastic selection of spring offers! 2am London Tired of basic gel polish? Enjoy nails with attitude with the amazing collection of 2am London Gels. Vegan-friendly and cruelty-free, the 100% gel formula cures in just 30 seconds to reveal up to 3 weeks of glossy colour that just won’t quit. £3.99 each (normally £4.99). Excludes So Over It & Positive Vibes collections. Crazy Angel It’s time to get your spring glow on! Great for salon and client alike, our... Read More

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Top Picks For Veganuary

  With the call for vegan-friendly, cruelty-free, and sustainable beauty solutions on the rise, we’ve handpicked some of our favourite vegan-friendly brands to help you offer the perfect services for your ethically-conscious clients. Natura PETA Certified and Vegan Society Registered, the Natura range of 100% plant-based biodegradable bamboo sheet masks offers a truly natural way to target all kinds of skin concerns. From deeply hydrating coconut oil to anti-inflammatory CBD oil, Natura helps you reveal beautiful skin, naturally. Each pouch is also made from fully recycled materials from sustainable sources.... Read More

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New Courses for 2020!

Make 2020 your year! Discover a whole host of brand new training courses to enhance your salon offering and ensure you stay ahead of the curve. It’s time to get inspired with Adel Academy! Hi Brow Lamination A new and exciting brow styling trend, Hi Brow Lamination delicately restructures the brow hairs, grooming them into your clients’ perfect shape and style. Taking just 30 minutes, the Hi Brow Lamination treatment adds fullness and definition for flawless brows that last up to 8 weeks. Requirements: Open to students with an NVQ... Read More