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asp

image of Kitoko Anti Frizz range 29/09/2026
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Meet Anti-Frizz, New to the ASP Kitoko Range

Kitoko has expanded again, this time with a range built specifically for frizz. Anti-Frizz joins the existing Kitoko family with a three-step system designed to transform curly, wavy and unruly hair into smoother, glossier, more manageable results, giving stylists another targeted haircare option for the consultation chair. Here’s what’s in the range, how it works, and who to recommend it to. Why Anti-Frizz Was the Missing Piece in Kitoko Frizz remains one of the most common client concerns across texture types, from loose waves to tight curls. Rather than a... Read More

11/05/2026
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Achieve Professional Results With Kitoko Hair Growth For Thinning Hair

Thinning hair is a common concern in the salon chair, and it’s one that usually needs more than a quick fix. For professional stylists and salon owners, the focus is often on improving scalp condition, hair fibre strength, and long-term care routines rather than short-term volume tricks. The ASP Kitoko Hair Growth range is designed exactly for this kind of structured approach. Built around botanical actives and salon-grade formulation, it supports a consistent routine for clients concerned with thinning hair, reduced density and weakened hair condition. Used as a complete... Read More

16/02/2024
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Introducing ASP ELIXIR: the new name for INFINITI hair colour

Have you heard the news? ASP INFINITI has a brand new name. Introducing ASP ELIXIR: the intelligent colour system that promises outstanding hair colour results on all hair types. New ASP ELIXIR ASP Expert Haircare already know they’ve got the very best permanent hair colour line; that’s why there’s absolutely no formula change between existing INFINITI hair colour and brand new ELIXIR shades. That means no change to mixing ratios, development time, or results; just the magnificent hair colour you know and love. This also means that ELIXIR remains a... Read More

ASP Mode Miracle Lamellar Water Blog Featured Image 06/02/2023
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The Miracle ASP Lamellar Water You Need!

Miracle by name, miracle by nature! Get ready for the ultimate in instant hair care transformation thanks to the new ASP Mode lamellar water. We all know that the demands of our clients can sometimes be too much to handle. Time is always of the essence and nothing but instant results will do! But just imagine if you could deliver the immediate results your clients crave. With ASP Miracle Water, there’s no need to leave it to the imagination! This lightweight, miracle-working lamellar conditioner completely transforms all hair types in... Read More