Author

Bethany Hudson

19/08/2021
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Meet the New Look Serie Expert

The best-selling Serie Expert haircare range has been re-engineered with a modern new look! L’Oréal Professionnel have streamlined their haircare heroes to keep only the best of the best, resulting in a professional collection that offers an exclusive level of performance for every single hair type. Designed for pros, by pros, L’Oréal have worked extremely closely with expert scientists and hair artists to ensure premium haircare perfection, testing and selecting the very best performing technologies to provide supreme performance fore every service. The sleek new design doesn’t just look great... Read More

lashlift browlift featured 27/07/2021
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New Salon System Lash & Brow Lift

Combining services to offer a treatment package is always a great option, but imagine if you could use the same products. That’s exactly what the new Salon System Lashlift and Browlift System allows you to do! The new and improved Lashlift range now uses a dual treatment formula which effectively lifts lashes and laminates brows so you can offer a full lash and brow service with just 1 great system. Using effective, high-quality ingredients including collagen and keratin, the Lashlift & Browlift 2-in-1 system performs a gorgeous lash lift that... Read More

22/07/2021
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Revive Your Colour with Wella Color Fresh Masks

Are your client’s after low-commitment colour that doesn’t cause damage or scrimp on vibrancy? If so, then new Wella Color Fresh Masks are the answer to their prayers! As hydrating as they are pigmented, the amazing Color Fresh Masks nourish and protect the hair while providing show-stopping colour results in just 10 minutes! Ideal for boosting colour between salon appointments or for those clients who love to switch up their looks, this latest solution from Wella is bound to have your clients coming back for more. Key Benefits Gentle Formula:... Read More

Introducing Elgon 21/07/2021
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Brand Spotlight: Elgon

At Adel Professional, we’re thrilled to announce the launch of Elgon to our offering! A quality-led brand through and through, get to know more about Elgon and discover the fantastic range. Elgon’s History Founded in Milan in 1970 by renowned hairstylist, Domenico Caimano, Elgon boasts over 50 years of colouring expertise with a core focus on quality, creativity and innovation. Elgon’s story is made up of people, roots, and a passion for the industry, with a continued legacy as an Italian, family-run business. We support professionals all over the world... Read More

Halo Polibuild 07/07/2021
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How To Use Halo PoliBuild

It’s the brand that everyone’s talking about and the innovative nail enhancement we can’t get enough of! But what actually is Halo PoliBuild and how do you use it? What is Halo PoliBuild? Halo PoliBuild is an innovative solution that combines acrylic and hard gel to create a flawless, easy-to-use, all-in-one nail system. PoliBuild fuses the strength of acrylic with the flexibility of a gel to create a lightweight nail enhancement that offers the perfect base for Halo Gel Polish. With no need for troublesome monomer, mixing and ratios, Halo... Read More

07/07/2021
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Discover OSMO X.POSED

Discover OSMO X.POSED Looking for a professional, natural haircare line to introduce into your salon? Then look no further than new OSMO X.POSED – OSMO‘s first raw, uncovered, planet-aware capsule collection with sustainability at its heart. Renowned and loved by stylists, OSMO continuously evolves to keep up-to-date with ever-changing needs, and X.POSED is the latest result. Designed in response to the increasing demand for sustainable, ethical, and vegan haircare solutions, OSMO X.POSED champions a fantastic range of vegan-friendly, unisex haircare formulated with naturally-derived ingredients and housed in sustainable, recyclable packaging.... Read More

02/07/2020
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Wella Colour Correction Guidance

As hairdressers and barbers prepare to reopen their doors, understanding the challenges that come from months of no salon visits is key! The Wella Education team have compiled a handy guide to typical colour correction services that colourists may have to face in the coming weeks.

19/03/2020
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How to Protect Your Salon Against COVID-19

  In these difficult and uncertain times, we want you to know that we are here for you. ❤️ We appreciate that your biggest concern in the current climate will undoubtedly surround keeping your business flourishing with a steady flow of customers. While it is currently the decision of every salon business owner to decide what is best for them and their employees, here are a few important things to bear in mind if you are aiming to maintain – as we are – the ‘business as usual’ stance.  ... Read More

12/03/2020
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Spring Savings!

With spring finally attempting a breakthrough, we’re brightening up March with a fantastic selection of spring offers! 2am London Tired of basic gel polish? Enjoy nails with attitude with the amazing collection of 2am London Gels. Vegan-friendly and cruelty-free, the 100% gel formula cures in just 30 seconds to reveal up to 3 weeks of glossy colour that just won’t quit. £3.99 each (normally £4.99). Excludes So Over It & Positive Vibes collections. Crazy Angel It’s time to get your spring glow on! Great for salon and client alike, our... Read More

30/01/2020
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Hi Brow Lamination

  Shaped, tinted, and defined eyebrows may be an easy thing to come by nowadays, but no treatment has promised the fashionable, feathery effect that clients often crave – until now! The latest brow trend to take the beauty industry by storm, Brow Lamination promises fluffy, defined, fuller-looking brows that last for up to 8 weeks. Ideal for clients with gaps in their brows, hairs prone to growing in irregular directions, or anyone after that well-groomed, brushed up look, lamination is the ultimate treatment for truly bespoke, on-trend brows. While... Read More