Tag

L’Oréal Professionnel

L'Oréal Scalp Advanced Model holding haircare mask 27/03/2023
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New Scalp Advanced – specialist scalp care from L’Oréal

As haircare professionals, you’ll undoubtedly understand the importance of scalp health. You’ll also be aware of the many ways in which the scalp can become irritated. From product build-up, to changes in weather, to lifestyle and hormonal changes, scalp issues can arise at any time. Just as scalp concerns can vary, it’s important to remember that the way we care for scalp issues has to be tailored to each client’s specific need. Blanketed hair care solutions just won’t cut it! Thankfully, 2023 is seeing an uptick in specialised hair and... Read More

L'Oréal Curl Expression model holding curl shampoo bottle 18/05/2022
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L’Oréal Curl Expression – The Ultimate Curly Hair Routine

Supercharge your clients’ curly hair with brand new L’Oréal Professionnel Serie Expert Curl Expression. Why Curl Expression? A whopping 10.4 million women in the UK and Ireland have curls or coils with 66% saying that hair is a big part of their identity. So it should come as no surprise that a tailored solution for these hair types is an absolute must! L’Oréal Professionnel understand that each curl type is different and needs a bespoke care package to truly make each curl shine; that’s why they’ve worked tirelessly to develop... Read More

Discover L'Oréal Chroma Creme 02/02/2022
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Discover L’Oréal Chroma Crème

Colour correct & care like a pro Introducing the latest range of colour neutralising cream shampoos from L’Oréal Professionnel that provide instant colour correction with intense care! Designed to cleverly counteract unwanted warm reflects that emerge after colouring, Chroma Crème helps your clients to maintain their salon-perfect tone from home while providing amazing nourishment and protection with up to 3x more shine.* *Instrumental test. The Science of Colour Correction In order to achieve the best, most even neutralisation, it’s important to understand how warm reflects occur. That’s why L’Oréal sought... Read More

Serie Expert Metal Detox 23/09/2021
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Metal Detox: How Does it Work?

You may never have thought about it before, but the very water you use in your salon could be impacting your colour, balayage, and lightening results. After 7 years of research, L’Oréal Professionnel have discovered that excess copper found in water can leave hair more prone to breakage during colouring and pre-lightening and can directly impact colour vibrancy. The level of metals found in the hair varies depending on water quality and hair porosity but, wash after wash, these metal particles can accumulate inside the hair fibre. While excess metal... Read More

19/08/2021
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Meet the New Look Serie Expert

The best-selling Serie Expert haircare range has been re-engineered with a modern new look! L’Oréal Professionnel have streamlined their haircare heroes to keep only the best of the best, resulting in a professional collection that offers an exclusive level of performance for every single hair type. Designed for pros, by pros, L’Oréal have worked extremely closely with expert scientists and hair artists to ensure premium haircare perfection, testing and selecting the very best performing technologies to provide supreme performance fore every service. The sleek new design doesn’t just look great... Read More

14/11/2019
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Majirel Glow

  Welcome to a new generation of colouring! L’Oréal Professionnel’s first translucent permanent hair colour, Majirel Glow is the ultimate colour for expert neutralisation and reflective radiance. Glow technology provides a new way or formulating shades, reducing the amount of base colour and boosting cool reflects, working to preserve hair’s natural transparency and leave a veil of translucent, neutralised colour. Suitable for use on all bases, Majirel Glow is perfect for any client after a subtle, natural-looking effect – it’s the ‘no colour hair colour’ we always needed! The Benefits... Read More

04/07/2019
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New Absolut Repair: The Gold Standard of Care

  Treat your clients to the gold standard of professional repair with the new and improved Serie Expert Absolut Repair range. Created with Gold Quinoa and Protein, the professional formula instantly restructures and resurfaces damaged hair to reveal softer, shinier hair with improved resistance to breakage. The luxurious yet lightweight Absolut Repair collection actively helps to reduce hair surface damage by up to 77%* and leaves hair 7X** shinier for beautifully renewed, healthy-looking hair. *Instant Resurfacing Shampoo used with Instant Resurfacing Masque for 5 applications. **Instant Resurfacing Shampoo used with... Read More

06/06/2019
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Le Hair Bronzing

  Add summer’s most popular and fashionable makeup trend to your hair colouring services with L’Oréal Professionnel’s innovative Le Hair Bronzing palette. Used in the same way as bronzing makeup, Le Bronzing aims to create contrast between light and dark tones, add warmth, and create an overall sun-kissed glow.   The Formula Unlike classic professional colour, new L’Oréal Le Hair Bronzing shades are boosted in bronzing reflects to create iridescent, luminous, bronzed effects that provide several tone levels in just 1 shade – the ultimate wearable, summer radiance. The Palette... Read More

04/04/2019
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Introducing New Tecni.ART

  The future of styling is now! New L’Oréal Professionnel Tecni.ART has been 100% co-developed with hairdressers, for hairdressers to offer essential products and innovative stylers with chic simplicity. The new packaging assortment makes it even easier to select the perfect product for every style. Grab white for your core essentials and best-sellers including everyday use Pli, Fix Design and Air Fix; reach for grey for your texturisers like Beach Waves, Depolish and Web; pick up black for texturising Transformers – the new innovative stylers that change consistency in your... Read More

05/09/2018
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How-To: Blond Studio Instant Highlights

  Boost your business with the innovative new Blond Studio Instant Highlights system – a unique 3 part regime with PRO HEAT Technology that allows you to offer up to 6 levels of lift in as little as 30 seconds! Find out how you can implement Instant Highlights in your salon here:     The System     How To Use   Step-by-Step     Inspired by makeup, Insta Contouring uses cleverly-placed lightening to frame and accentuate your clients’ features. Preparation   Application Step 1: Section the hair as shown in... Read More